Microcredential Summary
This online micro-credential outlines the online marketing strategies used to develop a social media plan. Participants will learn about the most effective social platforms and search engine tools.
This online micro-credential provides a non-creditable micro-credential and digital badge which can be shared to your social networks and displayed in your professional portfolio.
Requirements - To Be Eligible
For your application to be considered, you must meet the following entry requirements.
Entry RequirementsThere are no specific entry requirements.
Course Details
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For direct access to this micro-credential, visit our Learning Management Site: Be Different. Simply set up an account on the site to pay and access the micro-credential you wish to study. |
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Admission Codes
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Domestic Students
Tertiary Admission Centre Codes (TAC) Codes |
Not Applicable |
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International Students
CRICOS Codes |
Not Applicable |
Student Outcomes, Career Opportunities and Occupations
Undertaking this micro-credential enables students to meet their Continuing Professional Development obligations and industry update requirements in their profession. Upon successful completion of the micro-credential, students will be awarded Continuing Professional Development (CPD) hours, a non-creditable micro-credential (Digital Badge) and a Certificate of Completion.
2 hours
- Online
- Explore the best use of Search Engine Optimisation (SEO) for small business
- Devise a social media plan using the most effective social platforms for small business
- Investigate how the UI/UX (user interface/user experience) mixes with business content to increase conversion rate optimisation (CRO) in a strategic marketing plan for small business.
Assessment
Online Quiz
Reflective Activities