CQUniversity Unit Profile
SOCL19069 Social Research Methods
Social Research Methods
All details in this unit profile for SOCL19069 have been officially approved by CQUniversity and represent a learning partnership between the University and you (our student).
The information will not be changed unless absolutely necessary and any change will be clearly indicated by an approved correction included in the profile.
General Information

Overview

This unit familiarises students with the practice of researching and the collection of data. Through the development of core skills, students are introduced to both qualitative and quantitative methods. Links between theory and social research methods are investigated in an effort to understand the production and analysis of social research data. At the end of the unit students should be able to critically assess and analyse the application and use of appropriate research methods. Within this framework students should be able to devise and undertake a social survey, understand and explain the application of both quantitative and qualitative research methods, and be able to use both quantitative and qualitative approaches to their research.

Details

Career Level: Undergraduate
Unit Level: Level 2
Credit Points: 6
Student Contribution Band: 7
Fraction of Full-Time Student Load: 0.125

Pre-requisites or Co-requisites

Successful completion of 48 credit points.

Important note: Students enrolled in a subsequent unit who failed their pre-requisite unit, should drop the subsequent unit before the census date or within 10 working days of Fail grade notification. Students who do not drop the unit in this timeframe cannot later drop the unit without academic and financial liability. See details in the Assessment Policy and Procedure (Higher Education Coursework).

Offerings For Term 2 - 2025

Online

Attendance Requirements

All on-campus students are expected to attend scheduled classes - in some units, these classes are identified as a mandatory (pass/fail) component and attendance is compulsory. International students, on a student visa, must maintain a full time study load and meet both attendance and academic progress requirements in each study period (satisfactory attendance for International students is defined as maintaining at least an 80% attendance record).

Class and Assessment Overview

Recommended Student Time Commitment

Each 6-credit Undergraduate unit at CQUniversity requires an overall time commitment of an average of 12.5 hours of study per week, making a total of 150 hours for the unit.

Class Timetable

Bundaberg, Cairns, Emerald, Gladstone, Mackay, Rockhampton, Townsville
Adelaide, Brisbane, Melbourne, Perth, Sydney

Assessment Overview

1. Online Quiz(zes)
Weighting: 20%
2. Written Assessment
Weighting: 40%
3. Written Assessment
Weighting: 40%

Assessment Grading

This is a graded unit: your overall grade will be calculated from the marks or grades for each assessment task, based on the relative weightings shown in the table above. You must obtain an overall mark for the unit of at least 50%, or an overall grade of 'pass' in order to pass the unit. If any 'pass/fail' tasks are shown in the table above they must also be completed successfully ('pass' grade). You must also meet any minimum mark requirements specified for a particular assessment task, as detailed in the 'assessment task' section (note that in some instances, the minimum mark for a task may be greater than 50%). Consult the University's Grades and Results Policy for more details of interim results and final grades.

Previous Student Feedback

Feedback, Recommendations and Responses

Every unit is reviewed for enhancement each year. At the most recent review, the following staff and student feedback items were identified and recommendations were made.

Feedback from Unit Evaluation

Feedback

Students to be allowed to select their own research topics for the two written assessments.

Recommendation

Students will select their own social issues for the assessments. Examples of suitable social issues will be provided and students will be encouraged to confirm their selected social issues with the unit coordinator.

Feedback from Unit Evaluation

Feedback

Provide students with more exemplars of report format and quantitative assignments.

Recommendation

More exemplars will be provided and clearer Assessment structure information provided.

Feedback from Unit Evaluation

Feedback

Finding some assessment resources in the Assessment tile.

Recommendation

The Moodle site will provide separate sections for each of the three assessments in the Assessment tile.

Feedback from Unit Evaluation, email

Feedback

An engaging and interesting unit with good assessments. The lectures, tutorials, teaching and support provided by the unit coordinator helped students learn.

Recommendation

To continue to support and engage with students.

Feedback from Unit Evaluation

Feedback

Provide a better practice quiz.

Recommendation

The practice quiz will be expanded in the number of questions and improved.

Unit Learning Outcomes
On successful completion of this unit, you will be able to:
  1. Apply a range of skills and competencies that critically evaluate the use and application of research methods and the analysis of data.
  2. Conduct a social survey.
  3. Explain and discuss both the benefits and limitations of qualitative and quantitative research and their appropriate contexts for application, while having and understanding of the constraints and concerns associated with undertaking and supervising a research project.
  4. Apply both qualitative and quantitative research techniques.
Alignment of Learning Outcomes, Assessment and Graduate Attributes
N/A Level
Introductory Level
Intermediate Level
Graduate Level
Professional Level
Advanced Level

Alignment of Assessment Tasks to Learning Outcomes

Assessment Tasks Learning Outcomes
1 2 3 4
1 - Online Quiz(zes) - 20%
2 - Written Assessment - 40%
3 - Written Assessment - 40%

Alignment of Graduate Attributes to Learning Outcomes

Graduate Attributes Learning Outcomes
1 2 3 4
1 - Communication
2 - Problem Solving
3 - Critical Thinking
4 - Information Literacy
5 - Team Work
6 - Information Technology Competence
7 - Cross Cultural Competence
8 - Ethical practice
9 - Social Innovation
10 - Aboriginal and Torres Strait Islander Cultures
Textbooks and Resources

Textbooks

Prescribed

Social Research Methods

Edition: 4th (2019)
Authors: Walter, M.
Oxford University Press
Melbourne Melbourne , Victoria , Australia
ISBN: 9780190310103

If you are having issues accessing the text at Library website, physical copies of the book can be purchased at the CQUni Bookshop here: http://bookshop.cqu.edu.au (search on the Unit code)

If you are having issues accessing the text at Library website, physical copies of the book can be purchased at the CQUni Bookshop here: http://bookshop.cqu.edu.au (search on the Unit code)

Additional Textbook Information

Other prescribed readings are available via the eReading list on the unit Moodle site.

IT Resources

You will need access to the following IT resources:
  • CQUniversity Student Email
  • Internet
  • Unit Website (Moodle)
  • Academic Learning Centre services
  • CQUniversity library literature search tools
  • Microsoft Word
  • Wordprocessing, spreadsheeting and powerpoint software
  • Zoom account (Free)
  • Zoom app on your smart phone or access to Zoom on your laptop
  • Online access Australian Standards (through CQU Library)
  • CQUniveristy Library Resources
  • Zoom (both microphone and webcam capability)
  • EndNote (bibliographical software). EndNote bibliographic software to format your references is NOT mandatory. However, it will be a great tool to manage your research references and cite them in texts. Consult ITD for instructions on how to download this software. It is easy to use and very helpful. See https://my.cqu.edu.au/group/it-services/endonte to access the software
  • CQUniversity Library search engines for research articles
  • CQUniversity Library Social Work Resources
Referencing Style

All submissions for this unit must use the referencing style: American Psychological Association 7th Edition (APA 7th edition)

For further information, see the Assessment Tasks.

Teaching Contacts
Susan Rockloff Unit Coordinator
s.rockloff@cqu.edu.au
Schedule
Week 1 Begin Date: 14 Jul 2025

Module/Topic

Research and the research process

Chapter

Chapter 1 & 3 of Walter (2019) (prescribed text)

Visit the study week schedule on Moodle for Week 1 set readings and activities.

Review the Moodle site and click on all the links.

 

Events and Submissions/Topic

Recorded presentation:

Welcome and Unit Introduction.

Weekly lecture/tutorial. (Attend the Zoom tutorial or watch the recording)

Activity: Access the Discussion page and introduce yourself to your colleagues by providing your name and what you want to learn from studying this unit.

Assessments: Review the assessment tasks and make a study plan. 

Foundations of Academic Integrity Program: Complete your annual program.

Announcements and Discussion Forums: Regularly check for posts and updates.

Student email: Check your student email at least twice per week for important communications.

Week 2 Begin Date: 21 Jul 2025

Module/Topic

Qualitative and quantitative research

 

Chapter

Visit the study week schedule on Moodle for Week 2 set readings and activities.

Events and Submissions/Topic

Week 3 Begin Date: 28 Jul 2025

Module/Topic

Research design and  research questions

 

 

 

Chapter

Chapter 2 of Walter (2019) 

Visit the study week schedule on Moodle for Week 3 set readings and activities.

Events and Submissions/Topic

Week 4 Begin Date: 04 Aug 2025

Module/Topic

Ethics in research

Chapter

Chapter 4 of Walter (2019) 

Visit the study week schedule on Moodle for Week 4 set readings and activities.

Events and Submissions/Topic

Week 5 Begin Date: 11 Aug 2025

Module/Topic

Qualitative and quantitative methodologies

Chapter

Visit the study week schedule on Moodle for Week 5 set readings and activities.

 

Events and Submissions/Topic

Assessment 1. Timed Online Quiz (20%) Due: Week 5 Thursday (14 Aug 2025) 11:59 pm AEST
Vacation Week Begin Date: 18 Aug 2025

Module/Topic

Chapter

Please use this mid-term break as an opportunity to rest and recover. Enjoy your break!

Events and Submissions/Topic

No timetabled learning activities. Please use this week to progress your assessments.

Week 6 Begin Date: 25 Aug 2025

Module/Topic

Measuring and sampling

Chapter

Chapter 5 of Walter (2019)

Visit the study week schedule on Moodle for Week 6 set readings and activities.

Events and Submissions/Topic

Week 7 Begin Date: 01 Sep 2025

Module/Topic

Quantitative research - Constructing and conducting surveys

 

Chapter

Chapter 6 of Walter (2019) 

Visit the study week schedule on Moodle for Week 7 set readings and activities.

Events and Submissions/Topic

Week 8 Begin Date: 08 Sep 2025

Module/Topic

Quantitative research - Analysing data and presenting  survey results

 

Chapter

Walter (2019), pp.239-254.

Visit the study week schedule on Moodle for Week 8 set readings and activities.

Events and Submissions/Topic

Assessment 2. Quantitative (Social Survey) 1800 words (+/-10%) Due: Week 8 Monday (8 Sept 2025) 4:00 pm AEST
Week 9 Begin Date: 15 Sep 2025

Module/Topic

Qualitative research method - interviewing

Chapter

Chapter 10 of Walter (2019) 

Visit the study week schedule on Moodle for Week 9 set readings and activities.

Events and Submissions/Topic

Week 10 Begin Date: 22 Sep 2025

Module/Topic

Qualitative research - Analysing the data

Chapter

Chapter 11 & 13 of Walter (2019)

Visit the study week schedule on Moodle for Week 10 set readings and activities.

Events and Submissions/Topic

Week 11 Begin Date: 29 Sep 2025

Module/Topic

Quality in research - Rigour

Chapter

Visit the study week schedule on Moodle for Week 11 set readings and activities.

Events and Submissions/Topic

Week 12 Begin Date: 06 Oct 2025

Module/Topic

Completion of Assessment 3.

Chapter

No set readings for this week. 

 

Events and Submissions/Topic

Assessment 3. Qualitative (Interviewing & Analysis) 1700 words (+/-10%) Due: Week 12 Tuesday (7 Oct 2025) 4:00 pm AEST
Review/Exam Week Begin Date: 13 Oct 2025

Module/Topic

Chapter

Events and Submissions/Topic

Exam Week Begin Date: 20 Oct 2025

Module/Topic

Chapter

Events and Submissions/Topic

Term Specific Information

As this unit is offered online, students are asked to prepare their own individual study plan to undertake self-led and self-directed study throughout the term. A key to your success is a strategic self-directed approach to learning and regular contact with your Unit Coordinator. Please check the Announcements and Discussion forums at least twice a week – there will be regular announcements about assessments and unit resources throughout the term, and reviewing this information is essential to unit knowledge and your success. CQUniversity communicates with students through CQUniversity email. We recommend that you access your CQUniversity email at least twice a week so that you do not miss vital information about your studies.

Assessment Tasks

1 Online Quiz(zes)

Assessment Title
Assessment 1. Timed Online Quiz (20%)

Task Description

Type:                               One Online Quiz 
Quiz opens:                    00:01 hour (AEST) Thursday, 14 August 2025 (Week 5) 
Quiz closes:                    23:59 hours (AEST) Thursday, 14 August 2025 (Week 5) 
Return to students:       Results for the quiz will be available on Friday, 15 August 4 pm (AEST)
Permitted attempts:      One 
Weighting:                      20% 
Length:                            20 questions (combination of question types) 
Completion time:           30 minutes 
Extensions:                     Not available as per policy. The 72 - hour grace period does not apply to this assessment. 
Unit Coordinator:           Dr Susan Rockloff 
 

Aim

The aim of this assessment is for you to demonstrate your knowledge and understanding of fundamental concepts, ethics, methodologies, methods, and facts covered by the textbook, recommended readings, lectures and tutorial content covered in weeks 1 to 5 of the term.

 

Instructions

Instructions for this assessment can be accessed on the unit Moodle site.

 

Academic Integrity 

  • You must abide by the principles of academic integrity (see Student Academic Integrity Policy and Procedure). Completion of this assessment with another party or sharing of responses is not permitted at any time.
  • Level of GenAI use allowed:
    •  Level 1: You must not use AI at any point during the assessment. You must demonstrate your core skills and knowledge.


Minimum Pass Criteria 

  • You must achieve a cumulative grade of at least 49.5% across all assessments to pass this unit.
  • In the event you are eligible for a supplementary assessment, all assessment tasks must be reasonably attempted in this unit. 


Number of Quizzes

1


Frequency of Quizzes

Other


Assessment Due Date

Week 5 Thursday (14 Aug 2025) 11:59 pm AEST

Completion of the quiz is required by 23:59 hours (AEST). An open quiz will be automatically submitted at 23:59 hours (AEST).


Return Date to Students

Week 5 Friday (15 Aug 2025)

Results for the quiz will be available on Friday, 15 August 4 pm (AEST).


Weighting
20%

Assessment Criteria

Automatic grading in the online quiz.


Referencing Style

Submission
Online

Submission Instructions
Submit your completed quiz when you answer the 20 questions or the 30 minute time allowance lapses. The quiz will be set to submit your quiz at the end of the 30 minutes.

Learning Outcomes Assessed
  • Apply a range of skills and competencies that critically evaluate the use and application of research methods and the analysis of data.
  • Conduct a social survey.
  • Explain and discuss both the benefits and limitations of qualitative and quantitative research and their appropriate contexts for application, while having and understanding of the constraints and concerns associated with undertaking and supervising a research project.
  • Apply both qualitative and quantitative research techniques.

2 Written Assessment

Assessment Title
Assessment 2. Quantitative (Social Survey) 1800 words (+/-10%)

Task Description

Type:                          Written Assignment 
Due date:                   Monday, 8 September 2025 4pm AEST  
Extensions:                 Available as per policy. The 72-hour grace period applies to this assessment. 
Return date:               Results for this assessment will be made available on Wednesday, 24 September 2025 4pm (AEST). 
Weighting:                 40% 
Length:                       1800 words +/- 10% (excluding reference list) 
Unit Coordinator:      Dr Susan Rockloff 

 

Aim

The aim of this assessment is to design a quantitative social survey by conducting an exploratory and concise literature review in the relevant field and formulating a research question, followed by developing hypotheses and a survey. The purpose is for you to make connections between the unit material, a real life research approach and the use of a quantitative research method.    

 

Instructions

Instructions for this assessment can be accessed on the unit Moodle site.

 

Academic Integrity 

  • You must abide by the principles of academic integrity (see Student Academic Integrity Policy and Procedure). Completion of this assessment with another party or sharing of responses is not permitted at any time.
  • Level of GenAI use allowed:
    • Level 1: You must not use AI at any point during the assessment. You must demonstrate your core skills and knowledge.

 

Minimum Pass Criteria

  • You must achieve a cumulative grade of at least 49.5% across all assessments to pass this unit.
  • In order for a supplementary assessment to be considered, all assessment tasks must be reasonably attempted in this unit. 


Assessment Due Date

Week 8 Monday (8 Sept 2025) 4:00 pm AEST

Submit your assignment via the unit Moodle site as a single file in Microsoft Word format only.


Return Date to Students

Week 10 Wednesday (24 Sept 2025)

Results for this assessment will be made available on Wednesday, 24 September 2025 4pm (AEST). 


Weighting
40%

Assessment Criteria

Refer to the marking rubric on the Moodle site for information on how marks will be assigned. Assessment re-attempt is not available for this Assessment task. 


Referencing Style

Submission
Online

Submission Instructions
Submit your assessment as a single file via the unit Moodle site in Microsoft Word format only.

Learning Outcomes Assessed
  • Apply a range of skills and competencies that critically evaluate the use and application of research methods and the analysis of data.
  • Conduct a social survey.
  • Explain and discuss both the benefits and limitations of qualitative and quantitative research and their appropriate contexts for application, while having and understanding of the constraints and concerns associated with undertaking and supervising a research project.
  • Apply both qualitative and quantitative research techniques.

3 Written Assessment

Assessment Title
Assessment 3. Qualitative (Interviewing & Analysis) 1700 words (+/-10%)

Task Description

Type:                             Written Assignment 
Due date:                      Monday, 6 October 2025 4pm AEST  
Extensions:                    Available as per policy. The 72-hour grace period applies to this assessment. 
Return date:                  Results for this assessment will be made available on Monday, 27 October 2025 4pm (AEST). 
Weighting:                     40% 
Length:                          1700 words +/- 10% (excluding reference list) 
Unit Coordinator:           Dr Susan Rockloff 
 
Aim
 
The aim of your assignment is for you to apply your knowledge and skills to construct a qualitative research question and develop open-ended interview questions as part of an interview schedule. You will then conduct a preliminary analysis and discussion of your interview data. As part of this process, you are required to critically reflect on your positionality as a researcher and demonstrate an understanding of ethical considerations in conducting qualitative interviews. This should be informed by the NHMRC (2023) National Statement on Ethical Conduct in Human Research, relevant academic literature, and the principles covered in the unit. This assessment is designed to help you connect the unit material with the practical application of a qualitative research method. To successfully complete this task, you will need to engage with the weekly unit material, tutorials and set readings. 
 

Instructions 

Instructions for this assessment can be accessed on the unit Moodle site.

 

Academic Integrity  

  • You must abide by the principles of academic integrity (see Student Academic Integrity Policy and Procedure). Completion of this assessment with another party or sharing of responses is not permitted at any time.
  • Level of GenAI use allowed:
    • Level 1: You must not use AI at any point during the assessment. You must demonstrate your core skills and knowledge.

 

Minimum Pass Criteria 

  • You must achieve a cumulative grade of at least 49.5% across all assessments to pass this unit.
  • In order for a supplementary assessment to be considered, all assessment tasks must be reasonably attempted in this unit. 


Assessment Due Date

Week 12 Tuesday (7 Oct 2025) 4:00 pm AEST

Submit your assessment as two files via the unit Moodle site in Microsoft Word format only.


Return Date to Students

27 October 2025 - students will be advised of the release of marked assignments via email notification


Weighting
40%

Assessment Criteria

Refer to the marking rubric on the Moodle site for more details on how marks will be assigned. Assessment re-attempt is not available for Assessment three.


Referencing Style

Submission
Online

Submission Instructions
Submit your assessment as as two files via the unit Moodle site in Microsoft Word format only.

Learning Outcomes Assessed
  • Apply a range of skills and competencies that critically evaluate the use and application of research methods and the analysis of data.
  • Conduct a social survey.
  • Explain and discuss both the benefits and limitations of qualitative and quantitative research and their appropriate contexts for application, while having and understanding of the constraints and concerns associated with undertaking and supervising a research project.
  • Apply both qualitative and quantitative research techniques.

Academic Integrity Statement

As a CQUniversity student you are expected to act honestly in all aspects of your academic work.

Any assessable work undertaken or submitted for review or assessment must be your own work. Assessable work is any type of work you do to meet the assessment requirements in the unit, including draft work submitted for review and feedback and final work to be assessed.

When you use the ideas, words or data of others in your assessment, you must thoroughly and clearly acknowledge the source of this information by using the correct referencing style for your unit. Using others’ work without proper acknowledgement may be considered a form of intellectual dishonesty.

Participating honestly, respectfully, responsibly, and fairly in your university study ensures the CQUniversity qualification you earn will be valued as a true indication of your individual academic achievement and will continue to receive the respect and recognition it deserves.

As a student, you are responsible for reading and following CQUniversity’s policies, including the Student Academic Integrity Policy and Procedure. This policy sets out CQUniversity’s expectations of you to act with integrity, examples of academic integrity breaches to avoid, the processes used to address alleged breaches of academic integrity, and potential penalties.

What is a breach of academic integrity?

A breach of academic integrity includes but is not limited to plagiarism, self-plagiarism, collusion, cheating, contract cheating, and academic misconduct. The Student Academic Integrity Policy and Procedure defines what these terms mean and gives examples.

Why is academic integrity important?

A breach of academic integrity may result in one or more penalties, including suspension or even expulsion from the University. It can also have negative implications for student visas and future enrolment at CQUniversity or elsewhere. Students who engage in contract cheating also risk being blackmailed by contract cheating services.

Where can I get assistance?

For academic advice and guidance, the Academic Learning Centre (ALC) can support you in becoming confident in completing assessments with integrity and of high standard.

What can you do to act with integrity?